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We caught up with Jamie, founder of Lovely Jubbly Bins, to hear how he’s grown his business and how Squeegee has helped along the way.
Getting started
Jamie launched Lovely Jubbly Bins in March 2026, taking the name from his favourite comedy series, Only Fools and Horses. He’d been thinking about starting the business for a while, but didn’t have the finances to do it properly, and he wasn’t willing to do it half-heartedly.
Sadly, Jamie lost his mum unexpectedly at Christmas. She left him some money, which he chose to use to get the business off the ground. After years of working 8 till 6 in the motor trade, he wanted to be at home more for his young family, and he’s “so pleased and proud” that he took the leap.
Building a customer base
Jamie has grown his customer base through door knocking, leaflet drops and word of mouth, backed up by his van signage and regular social media posts. His most inventive tactic, though, is his “bin tags”, which he attaches to neighbouring bins after a clean.
“These worked really well. Once people realised that bin cleaning was actually a thing, they soon realised it’s something they needed.”
He’s also approached a number of commercial businesses and now has several on board. And as a lifelong footballer and fan, Jamie wanted to give something back to grassroots football, so Lovely Jubbly Bins is now one of the main sponsors of Woodbridge Town Ladies FC.
Expanding the services
Many of Jamie’s bin cleaning customers kept asking whether he also cleaned patios and driveways. When he realised it would only take a few minor tweaks to his van, he added it to his services.
“That’s gone from strength to strength this summer, and I already have bookings for next year.”
Running the business with Squeegee
Squeegee was the first app Jamie came across when searching for business software. He signed up for the free trial and found it easy to use and navigate straight away.
“I like how I can create jobs and invoice all in one app. The optimise route feature on the work planner is a really good addition too.”
Jamie’s good friend Liam, who runs website design company Insight Marketing, built Jamie’s website and worked with our team at Squeegee to link it to Jamie’s customer portal. When an enquiry comes in through the portal, Jamie contacts the customer directly to keep that personal touch.
“I really like the simplicity of Squeegee, to be honest. I can put the jobs in whatever order I want each day, but also optimise the route if I need to. Being able to link multiple invoices to one customer is a really helpful feature too.”
What’s next
Jamie plans to keep building Lovely Jubbly Bins as a brand. His rounds now take him quite far across Suffolk, so he’s considering a second van next year. That would let him bring on someone he trusts to help grow the business, and build up rounds in more areas to keep the miles down.