Delivering top-tier exterior cleaning with Squeegee

In the heart of Uckfield, East Sussex, Harry’s Cleaning is proving that professionalism, consistency and the right tools can build a business that stands out — even in a crowded market. Founded by Harry six years ago, the company now manages over 300 active customers and has served more than 1,000 residential and small commercial properties. With services including window cleaning, gutter clearing and pressure washing, Harry’s Cleaning is built on high standards and strong customer relationships. “I’ve put my name on the business because I take pride in my work and want to stand fully behind the quality I deliver.”

Staying ahead From day one, Harry knew organisation would be key. Having seen Squeegee at a tradeshow while working for another company, he immediately recognised its potential. “When I launched my own company, I knew Squeegee had to be part of my setup and it’s been one of the best decisions I’ve made.” With Squeegee, Harry stays on top of everything, sending automatic appointment reminders, managing quotes, invoicing and tracking payments through the GoCardless integration and the daily ‘owing list.’ ‘As a one-man band, it’s hard to remember everything. With Squeegee, I just open the app in the morning, see all my tasks for the day and add quick notes if something new comes up while I’m working.’

Harry's favourite features

• The GoCardless integration — linking to customer accounts so invoices are automatically collected has saved hours of chasing payments.
• The “Quote for this” feature lets me send out fast, professional quotes making a brilliant first impression.
• Pre-saved email templates explain our services clearly and help convert enquiries into booked work.
• The ‘owing list’ keeps payments organised — I check it daily after invoicing and can send a friendly reminder with just a couple of taps.

Squeegee has helped Harry delve into the financial side of his business more deeply. The reporting and accounting features have helped him clearly see profits, margins and future projections — even impressing his accountant during a recent planning session. “It’s made planning for the future much easier. I can see everything at a glance.”

Building a brand Harry’s approach to marketing is refreshingly simple but highly effective: provide excellent service, build trust and let your customers do the talking. Through word of mouth, Google reviews and local SEO, Harry’s Cleaning has built a strong reputation in East Sussex. He’s also made a splash online, one cleaning video recently went viral topping 30 million views. This success has inspired a new goal: expanding his social media presence to connect with both potential customers and fellow cleaning professionals. “I want to keep building a strong social brand — connecting with others in the industry, sharing tips and learning together.”

Growth plans With bookings set up to 16 weeks in advance at peak times, Harry has considered expanding but he’s determined not to sacrifice quality for speed. “Rushing growth could risk losing the personal attention to detail that Harry’s Cleaning is built on.” Instead, his focus is on upgrading equipment, keeping up with new technology and ensuring safety is priority. Online networking and tradeshows have been invaluable for making connections, exchanging ideas and seeing new methods first hand.

Harry’s top 3 tips for new exterior cleaning businesses:

1. Start properly: Separate business and personal finances. Invest early in tools like Squeegee to keep customers and cash flow organised and quality equipment to keep you safe and allow you to deliver the best results.
2. Know your numbers: Price for profit, not just to compete. Understand all your costs, including downtime and repairs.
3. Build a memorable brand: Consistent, clean branding builds trust. Choose a business name that’s easy to spell, find and recognise. Stick with one name, colour scheme and logo that your customers will remember.